Black Friday

Black Friday is an annual day of big discounts that takes place on the Friday after the American Thanksgiving holiday. It is considered the unofficial start of the holiday shopping season, with stores and online retailers offering significant discounts on a wide range of products. Over the years, it has evolved into a global phenomenon, with businesses around the world participating and consumers eagerly awaiting it to take advantage of lower prices.

Black Friday 2026 will fall on November 27, 2026. Black Friday is always the Friday after the fourth Thursday in November, i.e. after Thanksgiving in the US.

Black Friday has its modern roots in Philadelphia in the 1950s and 60s, when police officers used the term to describe the chaos that prevailed on the Friday after Thanksgiving due to the heavy traffic and crowds of shoppers. In the 1980s, retailers adopted the term and gave it a positive meaning, promoting the idea that on that day stores "go into the black," i.e., become profitable, and thus Black Friday became established as the biggest discount day in the US.

The term first appeared in 1869 in an unrelated stock market crisis that was also called "Black Friday," but it is not related to its current commercial use.

Yes, during Black Friday, Hertz offers special deals on car rentals and leasing, with preferential terms. The offers cover various vehicle categories and are available throughout the company's network in Greece, offering flexible options for every trip.

Hertz is the most reliable choice for car rental or leasing on Black Friday, offering a wide variety of vehicles, excellent service, and flexible solutions for every trip or business need. With easy online booking and availability throughout the company's network in Greece, it ensures a comfortable and safe driving experience, ideal for any occasion.

Yes, Hertz Black Friday offers can be combined with all offers in loyalty programs such as Alpha Bank Bonus and Aegean Miles+Bonus.